Lukas & Friends | Yousee

Commercial

A campaign to promote the YouSee Live concert with Lukas Graham and the music streaming service YouSee Musik. YouSee is the largest telecom company in Denmark. 

Within the first 24 hours the film was seen by more than 1,5 million people online and reaching more than 3.5 million on social media. Within the first couple of weeks. A high number taking into consideration that the total population in Denmark is less than 6 million people.

Directed by my good friend Anders Jepsen and photography by me along with Sebastian Danneborn and Dali Sandic.


Credits:

Title: Lukas Graham & Friends

Director: Anders Jepsen

Photographers: Sebastian Danneborn, Troels Hansen & Dalibor Sandic

Editor: Lars Sigsgaard Berg

Agency: CP+B Copenhagen & Nobody Cph

Client: YouSee

Creative Director: Kristoffer Gandsager

Art Director: Mark Rif Torbensen & Cathrine Understrup

Project manager: Sofia Brockenhuus-Schack

Production: Sofiie Emilie Andersen

Producer: Niels Kau

Designer: Martin Klein Sørensen

Concept development: Mathias Birkvad

Extra Credits: Sofie Herskind Christensen, Christina Brandis, Valentina Merolli

& Jimmi Riise